Resources

Our Resource hub is the go-to location for all the latest ideas, insights, information and learning for medical marketing and communications professionals in the healthcare industry. It’s also where we share our latest Brandcast Labs developments.

Explore and enjoy our collection of articles, videos, podcasts, educational experiences, Labs projects and more, and filter to easily access the content that matters most to you.

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Resources

The Ultimate Guide to HCP Customer Journey Planning

The Unsung Hero of Pharma CX

Podcast: Let’s Start a Medical Affairs Revolution

Podcast: From Compliance Fears to Code Clarity

Podcast: How to Fall Back in Love With Medical Affairs

Georgie’s letter: A story of love and hope for Huntington’s Disease

How to Create Award-Winning Websites for Healthcare Audiences.

Podcast, The biggest challenges facing pharma commercial and medical teams right now

White Paper: Evolving Pharma Models For Marketing and Medical Affairs 

Mastering your CRM system is the key to omnichannel success

Unlocking the Power of PPC for Driving Healthcare Professional Engagement

Supporting DTx Europe: Revolutionising Healthcare

Harness SEO to compliantly boost your healthcare brand’s visibility

Integrating omnichannel into medical affairs to drive HCP interaction

NEXT Pharma Summit 2023

New PMCPA social media guidance

Five brilliant websites showcase

‘Smarketing’ harmony: Bridging the gap between sales and marketing teams in pharma and the healthcare industry

How to optimise your promotional HCP videos in 9 steps

How to improve HCP engagement on digital marketing assets

How to optimise HCP engagement in congress marketing activities

New ABPI guidance for banner adverts

Congress marketing: Getting the basics right

Transform your digital marketing strategy

How to create amazing virtual event experiences

Scrum down and get stuff done. Why should I consider an agile approach to project management?

Let’s get social. And let’s make it meaningful

Pharma and patient advocacy groups working towards shared goals

Are biopharma companies really ‘open’ to innovation?

Welcome to the world of digital therapeutics

Introducing the Biopharma Revolution Podcast

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